• Marie Robertson-King

Improve your productivity with five easy tech wins


It’s easy to get caught up in the day to day of running our business and keep struggling with the status quo. But, did you know there are so many easy wins with technology? I’m going to show you how it can improve your business’s productivity with a few little tweaks to your processes.

Don’t be afraid to invest in the right technology for your business, it will make all the difference in the long run. But if you’re not ready to invest yet, here are five simple ways that some basic tech can improve your day to day productivity. Get your customer relationship management (CRM) online

Imagine, a platform that allows you to track your entire customer journey! No more spreadsheets, or hunting through emails and folders looking for a critical piece of information! Every touch point you have with a client is centrally recorded and available to you and your team anytime! This allows you to be more efficient and helps you focus on delivering great service.

There are plenty of online CRM platforms out there. I use Hubspot which is free, and it’s perfect for my basic needs. It integrates with Gmail and logs every email to and from my clients. I can schedule meetings, log telephone calls, attach documents, make notes and even add tasks to the client record.

Do your bookkeeping online

An online accounting package may seem like an extravagance when you first start out. It can be tempting to use spreadsheets rather than pay for something. Depending on your business needs, and level of reporting required, you could start out with a low cost package like Rounded

Accounting packages integrate with your bank account and pull your transactions into the software automatically; they also allow you to upload receipts to the software using an app on your phone. They are a huge productivity enabler for you and your business and it’s definitely worth taking the time to set one up. Keep on top of your tasks and projects

Many of us have to juggle projects involving multiple stakeholders - even if it’s just you and your VA.

Project management software is invaluable to keep track of your own actions and projects as well as those you’ve assigned to others.

These types of platforms allow you to plan, track, organise and review with the goal of improving productivity. They allow you to: · Manage tasks and priorities and track your team’s work · Communicate centrally · Collaborate effectively · Share and store files relevant to the project · Manage your time more effectively

I use Asana to keep me on track, I've tried lots of programs, but Asana is my personal preference. Store documents in the cloud

Storing documents in the cloud is a must! You can work on documents at the same time as others, you’ll never use an out of date document again, and better yet, you’ll never lose a document if your hardware dies!

Also, with file sizes getting bigger it’s becoming more and more difficult to email documents, photos and videos.

You can assign access at a file or folder level so it’s easy to ensure that people only have access to the documents you want them to.

Whether you decide to use Google Drive, OneDrive, Dropbox or something else, make sure that you set up a folder structure that makes sense to you and your business. I have a basic folder structure that I use for my clients – feel free to get in touch if you’d like a copy as a starting point.

Get your programs talking to each other

The more programs you can integrate, the better it is for you and your time!

Get add-ons for your email account – for example, did you know you can create an Asana task directly from an email in GMail?

If you want to go one step further, you could consider using a program like Zapier to move data from one program to another. Think about things like client onboarding where you need to set them up in your accounting software, DMS and project management software. Tools like Zapier can do this for you automatically. The free version allows five integrations (or zaps as they like to call them!)

Taking some time out to research and implement some of these time saving platforms is going to be well worth it in the long run!



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I help women with business overload bring order to their lives, with processes and systems that leave them feeling supported and calm, with space to create

Marie is a Virtual Assistant (VA) based in Perth WA

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